Step 1
KNOWLEDGE OF THE PROJECT AND EXTRACTION OF PREREQUISITES BEFORE STARTING
Step 3
DESIGNING AND IMPLEMENTATION OF PRE-MARKETING DURING DESIGN OF YOUR SERVICE
Step 5
DESIGNING THE RIGHT STRUCTURE TO GET ACCURATE FEEDBACK FROM YOUR CUSTOMERS
Step 2
PLANNING FOR THE MARKETING OF YOUR PROJECT BASED ON YOUR FINANCIAL CAPABILITIES
Step 4
PREPARING THE INITIAL VERSION, PLAN AND LAUNCH YOUR PRODUCT TO MEET THE FIRST CUSTOMERS
Step 6
PRODUCT MODIFICATION BASED ON CUSTOMER NEEDS AND DEVELOPMENT DESIGN IN THE NEXT STEP
Step 1
KNOWLEDGE OF THE PROJECT AND EXTRACTION OF PREREQUISITES BEFOR STARTING
Step 2
PLANNING FOR THE MARKETING OF YOUR PROJECT BASED ON YOUR FINANCIAL CAPABILITIES
Step 3
DESIGN AND IMPLEMENTATION OF PRE-MARKETING DURING THE DESIGN OF YOUR SERVICE
Step 4
PREPARE THE INITIAL VERSION AND PLAN AND LAUNCH YOUR PRODUCT TO MEET THE FIRST CUSTOMERS
Step 5
DESIGN THE RIGHT STRUCTURE TO GET ACCURATE FEEDBACK FROM YOUR CUSTOMERS
Step 6
PRODUCT MODIFICATION BASED ON CUSTOMER NEEDS AND DEVELOPMENT DESIGN IN THE NEXT STEP
Best for you
SALES LITERATURE IN OUR OWN WAY
While other agencies may provide discrete services, Marketing Solutions delivers the fully integrated marketing communications programmes our clients need to achieve bottom-line results. We focus on adding value by delivering consistent, connected and cohesive marketing communications campaigns. To do this Marketing Solutions is aligned around five service areas: strategy development & insights, content marketing, influencer relations, digital marketing communications and commstech & analytics.
Understanding a customer's markets and its strategies establishes the foundation on which the strategic communications plan was built. Once created all marketing communications activities flow from the strategic plan and are measured against its objectives. Various elements of research are employed to provide insights for the development of the communications plan: from monitoring competitive positioning, industry trends and customer persona messaging to customer journey communications.
Industrial technology have a rich reservoir of (often untapped) stories of innovation and invention. We understand and translate complex technical content into comprehensive and effective communications campaigns for you to engage with your key audiences in all sectors. We can help you mine stories and narrative out of your business and package them for use across multiple internal and external channels. In addition to a team of in-house writers, designers and videographers ensures the right message gets to the right audience in the right way.
A planned and effective managed flow of information about a company's products, services and activities to the appropriate influencers, and through them to targeted audiences, is fundamental to all marketing programmes. We have comprehensive, 'live', global databases and continuously forging close working relationships with key industrial publications, journalists, bloggers and other influencers.. We regularly manage major international press conferences, media tours and press briefings which ensure in-depth coverage of significant news items and business initiatives.
We believe in a blend of traditional media relations and advertising, trade shows and events with social media and digital channels. We have always got one eye on the future, assessing new platforms, techniques and technologies and how these offer new opportunities to amplify company communications to the target audiences. To establish your brand we research the channels your target audiences use, develop content that tells your story and reach out across a mix of channels to create engagement – combining marketing communications expertise with digital technology.
Over the years, we have invested in developing a suite of proprietary tools that make planning, tracking of press, monitoring, analytics and reporting as efficient and accessible as possible. We're very proud of these tools which we are continuously developing further and help us to measure multiple forms of data such as share of voice, media penetration, social amplification and influencer impact. Ultimately demonstrating the effectiveness of the communications.
